Who We Are
About LoveToKnow Media
Ingenuity for innovation is in LoveToKnow Media’s DNA. A remote and global first company for over 15 years, the company has employees in key markets around the world, including the U.S., Canada, Europe, South America, Asia, and Australia. In addition to our dynamic and thriving remote culture, we have a sprawling office in the heart of Barcelona.
CHIEF EXECUTIVE OFFICER
Howard founded LoveToKnow Media in 2005 with the mission to make the world smarter. Howard has founded or co-founded over 15 companies, including LoveToKnow Media, FlexJobs, PageWise, DealBase, and Knowingly (the current owner of Gigaom). In addition to starting companies, Howard invests in early stage ventures and has made over 85 such investments including OpenTable (IPO), Trulia (IPO), Titan Aerospace (sold to Google), HotelTonight, and many others. Howard’s debut bestselling book ‘The Start Up J Curve’ has received accolades from Entrepreneur, Inc, Bloomberg, VentureBeat, Worth and is an Amazon bestseller.
In her role of Chief Content Officer, Debbie Vasen oversees the content and SEO growth teams dedicated to the content leadership strategy for the entire company. Debbie has spent 15+ years at LoveToKnow Media, starting off at the infant stages of their flagship site, LoveToKnow.com. She has held many roles including Managing Editor, Product Manager and Head of Global Content. Prior to joining LoveToKnow Media, Debbie spent the first decade of her career in commerce at major retail and catalog establishments working on brands for May Co, Meier & Frank, Norm Thompson, Sahalie, Solutions, Early Winters, and more. She worked on the retail buying, merchandising, and inventory management teams overseeing product development, market research and business strategy.
Oriol Caralt is the Chief Technology Officer in charge of engineers and designers across the company, spanning from Malaysia to the USA, with more than 20 nationalities. Additionally, Oriol plays the critical role of Spanish Country Manager, overseeing the LoveToKnow Media office in Barcelona. Before LoveToKnow Media, Oriol moved from a hands-on developer position to team lead to management before going on to launch his own start-up, living in Latin America and South East Asia as well as Europe.
Josh has been working with LoveToKnow Media’s CEO, Howard Love, on a variety of projects since 2003 including FlexJobs.com, Trails.com, YourDictionary.com, and LoveToKnow.com. In his role of Chief Software Architect, Josh is the strategic lead on the technical guidance and development for LoveToKnow Media’s core properties and oversight of the engineering team.
In her role of Vice President, Integrated Marketing & LTK Studios, Pamela Kaupinen leads brand strategy for the company along with LTK Studios, LoveToKnow Media’s in-house content studio. Prior to joining LoveToKnow Media, Pamela spent the first decade of her career at Condé Nast, holding positions at Allure, Condé Nast Media Group, and GQ. She departed Condé Nast in 2018 to become SVP, Strategy at The New York Times, overseeing the social media marketing division. An avid keynote speaker, she has given speeches at conferences including Digital Thailand Big Bang in Bangkok, ad:tech in Sydney, OMR in Hamburg, and TNW in Amsterdam.
In his role of Vice President, Investment Research, Matthew Larson works in tandem with the LoveToKnow Media executive team to evaluate strategic investment opportunities and competitive positioning across the digital media industry. Prior to joining LoveToKnow Media, Matthew was a Senior Analyst at Provenire Capital, a Technology sector-focused alternative investment management firm, and a Vice President covering Retail and Consumer Products companies at Baird, a middle-market investment bank. Earlier in his career, Matthew was a Consultant within Deloitte Consulting’s TMT Strategy practice working primarily with Fortune 50 companies on customer, channel, and growth strategies.
Ed Sumner is the General Manager of LoveToKnow where he oversees the brand’s digital strategy and operations. He has extensive digital media experience scaling revenue streams, launching innovative products, and aligning business and editorial KPIs. Prior to joining LoveToKnow Media, Ed spent 8 years at Condé Nast holding roles in digital operations, analytics, and audience development at WIRED and Ars Technica before eventually working on digital revenue strategy and ad product innovation at the enterprise level.
In his role as General Manager, Ethan Trex is in charge of the strategic growth plan for YourDictionary. Prior to joining LoveToKnow Media, Ethan spent over a decade helping grow Mental Floss, where he served as the brand’s editorial director, VP of Strategy, and President. In this role, he oversaw all editorial elements of the brand and specialized in growing new revenue streams like branded content, licensing, and syndication. Ethan’s writing has appeared in ESPN the Magazine, Grantland, and six books he co-authored or edited.
Nate Irish leads the development of the WordFinder by YourDictionary app, the #1 word games helper app in the market. Prior to LoveToKnow Media, Nate began his career at a small startup called Geocaching that eventually grew into a global phenomenon. GPS technology, the driving force behind Geocaching, was only just breaking into global consciousness when Nate became the company’s Head of Product, growing users to 10MM+ through mobile app and website development while overseeing the creation of more than 3MM individual geocaches worldwide.
As General Manager, Ana Hernández oversees the strategy of WordFinder Web. Before being promoted to this role, she was the SEO and Content Marketing Specialist on the same team she now leads. Ana has been working in the digital publishing industry for over a decade. The first few years, she jumped between the ancient realm of monastery libraries where she researched medieval manuscripts for her PhD, and the modern world of SEO and web content. After finishing her dissertation, she became the Senior Content Manager at SeeTheWorld, leading its content, social media, and growth strategy.
Allison leads the analytics and insights efforts across the company, overseeing the data ecosystem, pipelines, and analysis processes. She joined LoveToKnow Media in 2016, after spending five years at Google, where she was an integral part of product analytics, research, and optimization of commerce and ads products at the company. Allison has over a decade of experience in analytics and digital product management in a diverse set of business verticals, including ecommerce, commercial real estate, and professional sports.
Tamarin Hannon led HR teams for 15+ years before joining LoveToKnow Media as Director of Human Resources, where she is the global lead on HR and recruiting for the entire company. Prior, Tamarin built and transformed the HR function in US-based technology and European-based consumer goods companies. Tamarin enjoys having a strategic advisory role in matters from talent acquisition, to performance management, to compensation and benefits. She is passionate about the role HR can play in shaping company culture, as such she prioritizes establishing a personal connection with each employee.
David Boldeman plays a dual role at LoveToKnow Media as both our leading client partner for sales and partnerships (US & International) and also as Publisher in his native land of Australia. Prior to joining LoveToKnow Media, David worked across the globe in various digital publishing roles including having spent time with Insider Inc. in New York City. He led the commercial businesses for POPSUGAR, Business Insider, and Gizmodo within Australia and prior to that was a key senior sales team member at the ACP Magazines. Most recently, David was the Commercial Director for Grazia Australia.